Development
App Development
The same company that makes the videos also ships software — seven products that are live in public right now, across hosted SaaS, WordPress.org, the Chrome Web Store and desktop download. We build SaaS applications, WordPress plugins, browser extensions and desktop apps end to end, and you can go and inspect the work before you talk to us.
- Founders with a specced product and no engineering team to build it
- WordPress businesses who need a plugin built to directory review standards, not just to working code
- Teams who need a Chrome extension shipped through Google review, permissions justification included
- Pre-launch companies who want the product and its launch video ready on the same day
Anyone can say they build apps; almost nobody shows you one
The hard part of hiring a development team is that the evidence is usually unavailable. Portfolios are screenshots of dashboards behind logins, or NDA'd work described in the abstract, or a landing page that talks about process because it has nothing shippable to point at. So the decision gets made on a call, on rapport, and on a proposal — and the first real signal about whether this team can finish anything arrives three months and a large deposit later. Our answer to that is deliberately literal: seven products, all publicly reachable with no login, three of them listed on WordPress.org and two on the Chrome Web Store, which means they have passed somebody else's review process and not just our own. Install them. Read the listings. A store review is not a metric we control, and that is precisely what makes it worth citing.
What's included.
Every app development engagement covers all four of these — they are the work, not upsells.
A team that ships its own products, in your category
Dormefy is a hosted SaaS running on web, iOS and Android. Tubeup is a Windows and macOS desktop app. TabFold and SyncDock Client are live on the Chrome Web Store. SyncDock, GuestDock and AuthDock are published on WordPress.org. That range is not a service list; it is seven pipelines we have already taken end to end — store review, permission justification, plugin directory coding and licensing standards, release and update flow — so none of it is being figured out on your budget.
Scope written down before anything is built
Every build starts with a written specification: the user journeys, the data model, the third-party services involved, what is explicitly out of scope, and the milestones the schedule is built from. You approve it before code exists. This is where most fixed-quote development goes wrong — a vague scope means every disagreement later becomes a commercial argument, and a specific one means the interesting questions get asked while they are still cheap to answer.
An AI-accelerated pipeline with human review on every line
We use AI tooling through the build — scaffolding, test generation, refactors, documentation drafts — because it removes a large amount of the mechanical work. What it does not do is ship unreviewed. Architecture decisions, security-sensitive code, data handling and anything touching authentication are written or reviewed by the engineer accountable for them. The speed is real and we are open about where it comes from; the review step is what stops it costing you in the maintenance phase.
A handover you can actually take over
You get the repository with its full commit history, not a zip of the final state. Alongside it: environment configuration documented rather than assumed, a README that gets a new developer running locally, architecture notes explaining why the structure is what it is, and the deployment path written down. The test for a good handover is whether another team could pick it up without calling us, and that is the standard we build the documentation to.
See the work.
Style samples for this service — grouped by what they demonstrate, because that is how buyers actually choose.
SyncDockWordPress pluginHeadless WordPress API gateway that lets AI agents and automation pipelines create, edit, and publish content safely.wordpress.org/plugins/syncdock ↗WordPress.org
GuestDockWordPress pluginGuest-post workflow for WordPress — database-isolated contributor sandboxes, a review queue, and submission analytics.wordpress.org/plugins/guestdock ↗WordPress.org
AuthDockWordPress pluginLogin security for WordPress — two-factor auth, social login, brute-force blocking, and an audit log in one plugin.wordpress.org/plugins/authdock ↗Chrome Web Store
TabFoldChrome extensionChrome tab manager — colour-coded groups, memory-saving suspension, duplicate cleanup, and session export.Chrome Web Store ↗Chrome Web Store
SyncDock ClientChrome extensionTurns Chrome into a publishing console for unlimited self-hosted WordPress sites — write, schedule, and bulk-publish without wp-admin.Chrome Web Store ↗Live listings — follow any card. Install counts and ratings deliberately left off.
- 01Written specScope, acceptance criteria, what 'done' means
- 02Architecture + E2E sliceOne thin path working end to end first
- 03Milestones on stagingEach increment reviewable on a live URL
- 04QA · security · store reviewTest pass, security pass, listing review
- 05Launch · handover · supportRepo, docs and a support window
# Every variable the app reads, documented in place. # ── Contact form email (src/app/api/contact/route.ts) SMTP_HOST= SMTP_PORT= SMTP_SECURE= SMTP_REQUIRE_TLS= SMTP_USER= SMTP_PASS= CONTACT_TO= # ── Search engine verification (root layout) NEXT_PUBLIC_GOOGLE_SITE_VERIFICATION= NEXT_PUBLIC_BING_SITE_VERIFICATION=
What you actually receive.
Resolutions, ratios, formats, and source files — stated up front rather than discovered at handover. Full delivery specification.
- Build types
- Hosted SaaS, WordPress plugins and themes, Chrome extensions, Windows/macOS desktop apps, mobile apps
- Repository handover
- Full Git history transferred to your organisation, with branch and release conventions documented
- Environments
- Local, staging and production, with every environment variable documented and secrets never committed
- Documentation
- README and local setup guide, architecture notes, API reference where the app exposes one
- Testing
- Automated tests on the critical paths — auth, billing, data writes — plus a written manual QA checklist per release
- Deployment
- Reproducible build and release scripts, plus store submission handled for Chrome Web Store and WordPress.org builds
- Ownership
- You own the code, the repository and the accounts; no licence-back, no runtime dependency on us
- Post-launch support
- A defect-fix window agreed in writing at scoping, with optional ongoing maintenance quoted separately
How it gets made.
The sequence for this service specifically. How we work, in detail.
- 01
Discovery and written spec
We turn what you want into a document: journeys, data model, integrations, non-goals, and the milestones. You approve it, and it becomes the thing every later scope question gets checked against. Nothing is quoted before this exists, because a quote against a vague scope is a guess with a number on it.
- 02
Architecture and a working skeleton
Stack, data model, hosting and third-party services are chosen and named in writing, then we build a thin end-to-end slice — one real journey working through every layer. Getting one path fully working early is what surfaces the architectural mistakes while they are still cheap.
- 03
Build in reviewable increments
Development runs against the approved milestones, with each increment deployed to staging for you to use rather than described in a status update. Feedback on something you clicked is worth more than feedback on something you read about.
- 04
QA, hardening and store review
Automated tests on the critical paths, a manual QA pass against the written checklist, and a security review of auth, permissions and data handling. For extensions and plugins this is also where we prepare the store submission — permission justification, listing assets, and the coding and licensing standards the directories enforce.
- 05
Launch, handover and support window
Production deployment, repository and account transfer, and a walkthrough of the codebase with your team. Then the agreed defect-fix window runs, so the first few weeks of real usage are covered by the people who wrote the code.
Where we've done it.
Real clients, live products. Every one of these links to the finished work in the place it actually runs.
Desktop App · YouTube Publishing Automation
Tubeup
Showing a bulk-upload tool beat the manual routine it replaces, in one pass
Read the case study Watch the videoWhat it costs.
Development is quoted per project rather than sold from a price list, because a WordPress plugin and a multi-platform SaaS have nothing in common in scope. The quote follows the written specification, so the number and the deliverables are agreed together rather than one before the other. Launch + Build is the package that pairs a build with any of our fixed-price video kits — the development team builds while the motion team produces the launch assets in parallel, so the marketing is ready the day the product is. Those video kits start at $100 and are priced normally; only the build is bespoke.
App Development questions.
It is chosen per project and named in the specification before the quote, rather than being fixed in advance. In practice that means modern JavaScript and TypeScript with React or Next.js on the web, Node services behind them, PHP written to WordPress coding standards for plugin work, Manifest V3 for Chrome extensions, and a cross-platform desktop runtime for Windows and macOS builds. If you already have a stack your team maintains, we build in it — inheriting a codebase your engineers cannot read is a maintenance cost disguised as a delivery.
It is scoped per project and stated in writing before work starts, because the honest answer differs by an order of magnitude between a focused WordPress plugin and a multi-platform SaaS. What stays constant is the shape of the schedule: a discovery and specification phase, then a working end-to-end slice, then milestones you can use on staging as they land. Note that the turnaround figures elsewhere on this site — 3 to 14 days on the fixed-price packages, around 48 hours per retainer request — describe video and motion deliverables, never a software build.
AI tooling is used throughout the pipeline for scaffolding, test generation, refactoring and first-draft documentation, which is a genuine speed advantage and one we state openly rather than hide. It does not merge anything on its own. Architecture, security-sensitive code, authentication, payments and data handling are written or reviewed by the engineer accountable for that area before it ships. The distinction matters commercially: generated code that nobody read is cheap to produce and expensive to maintain, which is the opposite of what you are buying.
Every build includes a defect-fix window agreed in writing during scoping, which covers issues in what we delivered against the approved specification during the first stretch of real usage. Beyond that, ongoing maintenance is optional and quoted separately — typically dependency and security updates, platform changes such as a Chrome manifest revision or a WordPress core release, and small feature work. You are never locked in: because the handover includes the repository, documentation and accounts, another team can take maintenance on without our involvement.
The running application, and everything needed to keep it running without us. That means the Git repository with its full commit history transferred to your organisation, documented environment configuration, a README that gets a new developer running locally, architecture notes, the deployment and release scripts, the automated test suite, and ownership of the hosting and store accounts. Where the product is published on WordPress.org or the Chrome Web Store, the listing is in your name. You own the code outright, with no licence-back and no runtime dependency on us.
Often, yes, but we start with a paid audit rather than a quote. We read the codebase, check dependency health and security posture, look at what tests exist, and come back with a written assessment of what is salvageable, what should be rewritten, and what the realistic cost of each route is. Sometimes that assessment says a rebuild is cheaper than a rescue, and we will tell you so — inheriting a codebase blind is how a takeover turns into an open-ended bill for both sides.
More on ownership, licensing, payment, and revisions in the full FAQ.
What clients say.
“Degird was great to work with. They understood what I wanted and delivered a clean, high-quality promo and walkthrough videos that matched my expectations. Communication was smooth, and the whole process was easy. I'd definitely recommend Degird.”
Ratul Hasan
“I had a fantastic experience with Degird! I worked with them to implement a Lottie animation for my application, and the results exceeded my expectations. The process was smooth, professional, and the team made everything easy to integrate. Highly recommend Degird for anyone looking to enhance their app with high-quality animations!”
SM Jony
Verified reviews, not cherry-picked quotes.
We'd rather send you to an independent review platform than write our own testimonials. See what clients say about working with Degird on Trustpilot.
Read Our Trustpilot ReviewsNeed app development?
Tell us what the video has to achieve and when you need it. We reply within one business day with a package or a scoped quote.
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